Search Engine Optimization

Search-Engine-OptimizationIn business web design it’s called SEO; and it stands for Search Engine Optimization. Some design companies treat it like a special kind of voodoo that only they can do. The truth is that, while it is complicated, it isn’t rocket science. And even if you are going to hire someone to do it for you, you should understand enough of the basics to know whether or not you are getting your money’s worth.

The term “search engine” usually brings to mind websites like Google, Yahoo, and Bing. However, many of the sites you use every day are glorified search engines. Sites like eBay, YouTube, and Amazon are all search engines at heart. In fact, any site where you type in search terms or “keywords” looking for something can be considered a search engine. The object is to fill a site or an entry with the keywords that people use when they search so it will come up and provide the information they seek.

If you plan to use your website as part of a plan to grow your business, you’ll need someone to help you navigate the choppy waters of SEO. Contact us today to learn how we can help you “get found” on the internet.

Share This